Sony opens Afeela 1 EV reservations at CES 2025


Sony has been discussing its EV ambitions for five years, but now the company is ready to sell you a car. Through Sony Honda Mobility, you can reserve an vehicle now with a $200 fee. The car that was once the Vision-S and Vision-S 02 will actually be a thing you can buy. Now known as Afeela 1, the EV has a host of convenience updates, including an in-vehicle assistant and updated interior design.

There are two models, the Afeela 1 Origin and the Afeela 1 Signature, priced at $89,900 and $109,900 respectively. Initially, reservations will only be available for customers in California, but the first vehicles won’t be delivered until mid 2026. Those will be the pricier Signature version, with the Origin trim following in 2027. Both versions will come with a three-year subscription to the requisite services, which include Level 2+ ADAS known as Afeela Intelligent Drive, immersive entertainment, the Afeela Personal Agent and more. Other features are a selection of media apps, 3D maps, spatial sound and 5G connectivity.

We’re getting a closer look at the near-final Afeela 1 tomorrow, so you can expect detailed impressions of the revised vehicle and its features later this week.

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